PRPL - Purple Innovation picks industry veteran Patrice Varni as marketing and digital chief

Purple Innovation ([[PRPL]] -0.6%) appointed 25+ years industry veteran Patrice Varni as Chief Marketing and Digital Officer at its Lehi, UT headquarters, responsible for company's marketing, customer experience, eCommerce, and product development.Most recently, Patrice was the Chief Marketing Officer and President of Dermstore, online beauty retail destination for professional skincare.In earlier marketing leadership roles, Patrice successfully re-launched Levi.com, and with her team, built a strategically important digital presence; she has also built a strong foundation in brand marketing and strategy with The Walt Disney and Kenwood Electronics.

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Purple Innovation picks industry veteran Patrice Varni as marketing and digital chief