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New age Buy Now Pay Later companies are commanding incredible valuations after COVID-19.
Rent-A-Center is a chain of lease to own stores with a 3rd party lease to own solution Progressive Dynamics.
Its recent acquisition of Acima catapults RCII to become one of the largest lease to own players in the US and boosts both growth and profitability substantially.
Lease to own has a very similar model to BNPL, yet LTO companies like RCII trade for a very low valuation despite strong profitability.