JHMC - Retail check: Holiday sales seen rising 1.0% to 2.6%

AlixPartners is out with a forecast for the 2020 holiday season (defined this year as October through the end of December).The research firm expects an increase in sales of 1.0% to 2.6% over the same three-month period last year, when sales totaled $1.132T. AlixPartners' survey showed that 49% of consumers plan to start holiday shopping by Halloween or earlier, an increase of 7 percentage points from last year's indicated level. "In addition to online sales likely breaking records this holiday season, so too will curbside and in-store pickups. This means that agility will be essential for retailers across their entire ecosystem. As consumers are shopping in new ways more than ever, retailers need to break down silos across their organizations and create a seamless experience across all shopping channels. Plus, such things as the announced move of Amazon Prime Day this year from July to this fall, and the advent

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Retail check: Holiday sales seen rising 1.0% to 2.6%