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Even before we got the one-two punch of the collapsing oil price, along with the coronavirus ramifications, shares of Rocky Brands (RCKY) were making lower lows. In fact, shares topped out in October of last year at north of $33 a share. Due to massive stimulus measures to prop everything up, shares finally bottomed on the 16th of March at just over $16 a share. As I write (April 9th), shares are now trading at just over $20 a share.
Rocky Brands both designs and makes footwear and apparel items under multiple brands which it