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Sprout Social Inc. (SPT) has started to find its footing after going public late last year, and the stock has followed suit, up more than 100% since the IPO. The key question is where to from here, and whether the company can do what HubSpot Inc. (HUBS) has been able to do for the investors over the last few years. After all, investors had similar doubts about scalability, market opportunity, and competitive threats.
Why it even matters?
When a major adoption cycle in the digital marketing space begins, it lasts for a while. The stock