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DATA - Tableau Software: Poster Child For Tech Firms Fooling Investors By Ignoring GAAP Accounting
Tableau Software Inc. Class A
First of all, I have no doubt that data analytics software maker Tableau Software (DATA) has a solid product offering that its customers like, and that the market for data visualization will continue to grow nicely over the coming years. As a Seattle-based firm, where I currently live, I hope they do well. This article has nothing to do with the underlying business. Instead, it is a warning that Tableau (and many others in the tech space) are giving "earnings" guidance using non-GAAP accounting that gives the illusion that they are making money,