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TSCDF - Tesco Clubcard Plus: A Good Defensive Strategy Against Amazon
Tesco PLC
U.K.-listed retailer Tesco (TSCDF, TSCDY) plans to offer free delivery to members of its paid loyalty program, a step seen as bringing it closer to Amazon Prime. This could be a good move, but I see it primarily as defensive and don't expect it to help grow the Tesco business substantially, rather just to help defend it against Amazon (AMZN).
About Tesco Clubcard Plus
Clubcard is Tesco's loyalty program, widely regarded as gold standard in its effectiveness.