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NSANF - The New Ford F-150 Debuts June 25: Setting The Stage
Nissan Motor Co. Ltd.
NOTE: A version of this article was first published on or about June 16, 2020, on my Seeking Alpha Marketplace site.
The Ford (F) F-series pickup truck has famously been the best-selling nameplate in the U.S. for several decades. It is important to start any discussion about the Ford F-150 with a few caveats and nuances to that claim, however:
Half-ton (150) vs. Heavy-Duty (250/350)
Full-size pickup trucks in the U.S. market come in multiple weight classes. The main delineation is between the "half-ton" category -- 150 in Ford terminology and 1500 in