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TTS - The Tile Shop Needs To Change Strategy - Again
Tile Shop Hldgs Inc.
It's not simple to pin down precisely what is driving the recent disappointing performance from Tile Shop Holdings (TTS). There are a number of moving parts here. The company replaced its CEO in late 2017 amid a disastrous fourth quarter - three years after he had replaced founder Bob Rucker. A significant shift in strategy followed, with Tile Shop pulling back sharply on promotions and even removing pricing from its website.
That's likely a factor - but it's not the only one. There are questions about demand in the market more broadly, both