FXLV - Troika Media slumps amid team up with Mark Wahlberg-backed F45 Training to celebrate IPO

Troika Media Group's (TRKA -6.2%) New York-based Mission group was engaged by Mark Wahlberg-backed F45 Training Holdings (FXLV +0.7%)  to celebrate the global fitness brand's NYSE IPO on July 15. The company said the New York-based Mission group specializes in placing brands in culture via live experiences, brand partnerships, public relations, social and influencer engagement and amplification. "The reduction of COVID-19 cases and clear COVID-19 guidelines on site has allowed for the resumption of live events, and we at Mission are very excited about the future as more and more brands seek to re-connect with their audience via a live experience," said Mica Keeney, Mission's Senior Campaign Director, U.S. Source: Press Release

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Troika Media slumps amid team up with Mark Wahlberg-backed F45 Training to celebrate IPO