TRUE - TrueCar: Good Business Model But Too Much Risk Today

• TrueCar is in a position to become the online presence for all local dealerships, which will give them the ability to compete with new competitive entrants in the online car sales.
• But the company has not proven that it can turn a profit or generate revenue growth to show that it can successfully execute on a winning business model.
• At the current price point, the realization of the End-to-End business model is currently being reflected in the stock price and the stock is trading near fair value.
• Management might not be aligned with shareholders, adding to the many risks already inherent within the business.

For further details see: