EDR - UFC and Aires Tech Inc. Join Forces to Reach a Global Audience of 700 Million Fans
(NewsDirect)
In a worldincreasingly reliant on technology, concerns about electromagneticradiation (EMR) have led to a surge in demand for innovativesolutions. American Aires Inc. (CSE: WIFI) (OTCQB: AAIRF) hasbeen making significant strides in the tech industry with itscutting-edge approach to electromagnetic radiation (EMF) protection.The US market for EMF protection is estimated to be worth $5 billion,representing only a small portion of the even larger globalopportunity. With the announcement of a multi-year global marketingpartnership with UFC last week, now could be the time to take a lookat AAIRF .
The UFC Collaboration:
AAIRF's visibility will increase significantlyas a result of the partnership with UFC, the top mixed martial artsorganization and a division of TKO Group Holdings (NYSE:TKO) ,which Endeavor Group Holdings, Inc. (NYSE: EDR) owns a majoritystake in. With UFC’s reach extending to over 700 million fans in 170countries and approximately 975 million households, this collaborationis poised to place Aires Tech in front of a massive global audience.The integration of Aires branding within UFC’s major events,including pay-per-view broadcasts and other media, will provideunparalleled reach.
Grant Norris-Jones, Head of Global Partnerships at TKO,highlighted the synergy between the two brands: “Aires aligns wellwith our brand in several respects, including their focus oninnovation and being a first mover in their industry.” Josh Bruni,CEO of Aires, emphasized the benefits of the partnership: “Thiscollaboration not only amplifies our global reach but also connects uswith UFC's dedicated audience, who value peak performance andpersonal well-being.”
The partnership was activated at UFC 302: Makhachev vs. Poirieron June 1, 2024, marking a significant milestone in Aires' journeyto become a global leader in EMF protection technology. The companyhopes that this collaboration is expected to drive brand awareness andsales growth, solidifying Aires’ position as a leader in themarket.
Innovative Technology:
The exclusive silicon-based resonator technologyfrom Aires is intended to block dangerous electromagnetic radiation(EMR) released by consumer electronics. This innovation is embodied intheir Lifetune products, which target EMR from cellphones, computers,baby monitors, Wi-Fi, and high-speed 5G networks. With over 20 yearsand $20 million invested in research and development, Aires haspositioned itself as a pioneer in the field of EMR protection.
The company'sproducts appeal to a wide range of customers, including biohackers,athletes, individuals concerned with fertility, and those seekingbetter sleep. Aires operates a direct-to-consumer sales model withfulfillment centers in the USA, Canada, Australia, and the EU, and hasrecently established a new center in the UK to support its globalexpansion efforts.
Financial Strength and Growth Trajectory:
American Aires Inc. hasdemonstrated robust financial performance, with gross marginsaveraging around 60%. This is comparable to top technology companieslike Nvidia and Apple, which boast gross margins of 75% and 45%,respectively. The company achieved positive EBITDA (adjusted) in itsmost recent quarter, underscoring its strong financial health.
In fiscal year 2023,Aires reported a record annual order volume of $10.4 million, a 79%increase year-over-year. The company's direct-to-consumer businessnow ships products to over 60 countries, with significant growthobserved in Australia and the EU. In Q1 2024, Aires reported a 37%year-over-year increase in sales, despite typical Q1 consumer spendingweaknesses. The company's cash balance also saw a substantialimprovement, increasing from $0.03 million in Q4 2023 to $2.3 millionin Q1 2024, bolstered by successful financings in February and May2024.
CEO Josh Bruni stated, “Nowthat Q1 and our heavy lifting on the IR front are behind us, we'rerefocusing our efforts on deploying the capital we raised across threemajor fronts: forging prominent new marketing partnerships, buildinguniversal brand awareness, and expanding internationally. In otherwords, continuing to do what's enabled our multi-year trajectoryof significant revenue growth so we can make 2024 our best yearever.”
Disclaimers: RazorPitch Inc. "RazorPitch" isnot operated by a licensed broker, a dealer, or a registeredinvestment adviser. This content is for informational purposes onlyand is not intended to be investment advice. The Private SecuritiesLitigation Reform Act of 1995 provides investors a safe harbor inregard to forward-looking statements. Any statements that express orinvolve discussions with respect to predictions, expectations,beliefs, plans, projections, objectives, goals, assumptions, or futureevents or performance are not statements of historical fact may beforward looking statements. Forward looking statements are based onexpectations, estimates, and projections at the time the statementsare made that involve a number of risks and uncertainties which couldcause actual results or events to differ materially from thosepresently anticipated. Forward looking statements in this action maybe identified through use of words such as projects, foresee, expects,will, anticipates, estimates, believes, understands, or that bystatements indicating certain actions & quote; may, could, ormight occur. Understand there is no guarantee past performance will beindicative of future results. Investing in micro-cap and growthsecurities is highly speculative and carries an extremely high degreeof risk. It is possible that an investors investment may be lost orimpaired due to the speculative nature of the companies profiled.RazorPitch has been retained and compensated by Clarkham Capital toassist in the production and distribution of content related toAAIRF/WIFI. RazorPitch is responsible for the production anddistribution of this content. It should be expressly understood thatunder no circumstances does any information published herein representa recommendation to buy or sell a security. This content is forinformational purposes only, you should not construe any suchinformation or other material as legal, tax, investment, financial, orother advice. Nothing contained in this article constitutes asolicitation, recommendation, endorsement, or offer by RazorPitch orany third party service provider to buy or sell any securities orother financial instruments. All content in this article isinformation of a general nature and does not address the circumstancesof any particular individual or entity. Nothing in this articleconstitutes professional and/or financial advice, nor does anyinformation in the article constitute a comprehensive or completestatement of the matters discussed or the law relating thereto.RazorPitch is not a fiduciary by virtue of any persons use of oraccess to this content.
ContactDetails
RazorPitch Inc.
Mark McKelvie
+1585-301-7700
CompanyWebsite
Copyright (c) 2024 TheNewswire - All rights reserved.