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As Nike (NKE) gets set to report after the close on September 24, Under Armour (UA, UAA) remains the bargain stock in the athletic apparel sector. The investor focused on backward-looking financial metrics will incorrectly select Nike for an investment with the stock trading at the highs while Under Armour has crept ~20% lower following disappoint Q2 results and invalid tariff fears. The investment thesis remains bullish as Under Armour returns to their roots as a performance leader.