UAA - Under Armour reportedly close to $1B+ deal with Steph Curry
NBA superstar Stephen Curry is reportedly nearing the close of negotiations on a more tha $1B deal with Under Armour ( NYSE: UAA ).
In a cover story for Rolling Stone , the prospect of a “lifetime contract with Under Armour worth potentially more than $1B” was casually mentioned among his accolades. However, those few words in a lengthy profile quickly raised eyebrows as Curry’s current $215M deal with the Maryland-based brand is not slated to expire until 2024.
According to NBC Sports , the deal could also include a subsidiary brand similar to Michael Jordan’s arrangement with Nike.
When contacted for comment by SeekingAlpha, Under Armour ( UAA ) representatives declined to confirm or deny the alleged offer or provide any insight on the negotiations.
Read more on Adidas’ troubles with celebrity partnerships .
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Under Armour reportedly close to $1B+ deal with Steph Curry