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NLSN - Why Nielsen Stock Exploded Higher on Monday

Shares of Nielsen Holdings (NYSE: NLSN) charged sharply higher on Monday, surging as much as 47.1%. As of 2:56 p.m. ET, the stock was still up 32.3%.

The catalyst that sent the television ratings and data analytics platform higher was a rumor that the company could be taken private.

Reports emerged today that a syndicate of private-equity companies are in "advanced talks" to acquire Nielsen for roughly $15 billion including debt, according to a report in The Wall Street Journal . The story also suggests that, while it isn't a done deal, an agreement could be completed within weeks, citing the oft-quoted "people familiar with the matter."

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Why Nielsen Stock Exploded Higher on Monday
Stock Information

Company Name: Nielsen N.V.
Stock Symbol: NLSN
Market: NYSE
Website: nielsen.com

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