NLSN - Why Nielsen Stock Slumped on Monday
Shares of Nielsen Holdings (NYSE: NLSN) were sharply lower on Monday, tumbling as much as 16.4%. As of 2:36 p.m. ET, the stock was still down 7.4%.
The catalyst that sent the television ratings and data analytics platform lower was its decision to reject a buyout offer from a syndicate of well-heeled suitors.
Reports emerged last week that a consortium of private-equity companies had offered to buy Nielsen for roughly $15 billion including debt, according to a report in The Wall Street Journal . In a press release on Sunday, Nielsen rejected the proposal on the grounds the offer "significantly undervalues the company and does not adequately compensate shareholders for Nielsen's growth prospects."
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Why Nielsen Stock Slumped on Monday