WPP - WPP acquires Latin American ecommerce agency Corebiz

• Aligning with it's accelerated growth strategy, WPP ( NYSE: WPP ) is acquiring Corebiz, a Latin American ecommerce agency specialising in VTEX implementation.
• Founded in 2013, Corebiz employs over 600 people across Latin America, with the majority of its headcount based in its São Paulo and Franca offices in Brazil.
• The Brazilian operations of the company will join the VMLY&R COMMERCE global network, with further regional outposts of the business coming onboard over the course of the coming year.
• This acquisition reflects company’s ongoing investment into strengthening its commerce offer for clients as consumer needs continue to change.
• Stefano Zunino, Country Manager for WPP in Brazil, said: “Companies both in Latin America and around the world are looking to grow their ecommerce capabilities, having seen over the last two and half years the impact that strong digital commerce strategies can have on business growth. Corebiz’s market-leading knowledge of enterprise commerce platforms such as VTEX will further strengthen our commerce expertise. I look forward to welcoming the Corebiz team as we expand our offer to clients here in Brazil and beyond.”
• Stock up 1.6% PM.

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