The Hempshire Group ( TSXV:HMPG ) ( OTC:HMPSF ) , a California-based company that formulates and sells its own proprietary brand of organic hemp smokes under the MOUNTAIN® Smokes label, just announced the signing of strategic partnership agreements with Amit Khubani and Tom Patterson.
These partnership agreements are performance-based, with Khubani and Patterson being incentivized to drive US$10 million in B2B product sales for Hempshire Group ( TSXV:HMPG ) ( OTC:HMPSF ) over the next twelve months in exchange for stock in the Company.
Amit Khubani is a direct response marketing founding family member, having formed Telebrands, the “As Seen On TV” marketing empire, Idea Village and ONTEL Products Corp. The Khubani enterprises account for a sizable portion of all direct response merchandise marketed in the US today. He serves as the executive VP of ONTEL and is in charge of approximately $500 million in annual product sales.
Under his partnership agreement with The Hempshire Group ( TSXV:HMPG ) ( OTC:HMPSF ), Khubani is responsible for supporting the placement of MOUNTAIN® Smokes in retail chains and convenience stores in major targeted market regions (DMAs), beginning on the East Coast of the US.
Tom Patterson is widely regarded as one of the most influential growth marketing and digital marketing strategists in the e-commerce industry. Mr. Patterson’s in-house owned brands have produced over $100 million in consumer and B2B sales, and he has been responsible for over 450 million in product sales for WKND Digital clients.
Under his partnership agreement, Patterson is responsible for developing and deploying marketing and consumer sell-through assets to increase consumer knowledge and demand for the MOUNT...
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