2024-05-01 11:34:01 ET
Summary
- Olaplex Holdings, Inc. has declined due to a hair loss incident and significantly decreasing sales.
- Olaplex doesn't sell hair repairing products, they sell something much more important than that. Investors must understand this as they evaluate the stock.
- I provide four DCFs: market, base, bull, and bear case. I think one of these scenarios is the most likely. Read to find out which.
- I discuss numerous risks investors need to be aware of if evaluating Olaplex.
- I run an investment advisory firm, DocShah Financial, so please read all the disclosures at the bottom.
If I am ever in a coma, the first thing I want my friends to do is to put bonding oil in my hair.
Every winter, I train in Montecito, CA ( I play baseball professionally ). In 2022, I walked into a lawyer’s office on Coast Village Road, the main street of Montecito, in hopes to be connected with a particular baseball agency I was seeking representation from at the time. However, before I walked into the office, I noticed the door right next door had Olaplex Holdings, Inc. ( OLPX ) written on its window....
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For further details see:
Olaplex: Beauty Is In The Eye Of The Analyst