(TheNewswire)
Plant-based wellness brand PlantFuel partners with oneof largest private supermarket chains in North America reaching morethan 300 stores
Mississauga, Ontario – The Newswire – April 20, 2022 –PlantFuel Life Inc. (CSE:FUEL) (CNSX:FUEL.CN) (OTC:PLFLF) (FSE:BR1B)(“ PlantFuel ” or the “ Company ”) thescientifically focused plant-based wellness company is pleased to announce its partnership with H-E-B GroceryCompany, one of the largest private supermarket chains in the UnitedStates, and will be on shelf at all 300+ H-E-B store locations in June2022.
H-E-B Grocery Company (H-E-B) is a privately-ownedsupermarket chain based in San Antonio, Texas operating more than 340stores throughout the state. Established in 1905, the companyconsistently ranks amongst the top grocery retailers in North America,from revenue generation to RPI score to customer sentiment. Thefull-service supermarket chain is renowned for its premium productselection, superior shopping experience, and gourmet food services. Inaddition to H-E-B, the company also operates upscale organic and finefoods retailer Central Market.
D eveloped by athletes, formulatedby doctors, and clinically proven for optimal performance , PlantFuel is a premium plant-based health and wellnesscompany founded by former NFL player and serialentrepreneur Brad Pyatt. The H-E-B supermarket chain will beginselling PlantFuel at all store locations in June 2022. InitialPlantFuel products available at H-E-B will include:
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All-in-One Nutrition - features 20g of complete plant-based protein plus 29fruits and vegetables, as well as clinically studied Wellmune® betaglucan for immune system health to provide you with complete nutritionon the go.
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Performance Protein - delivers 20g of complete, plant-fueled protein with addedvegan-fermented BCAAs as InstAminos® and PeakO2® performancemushrooms.
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All-in-One Recovery - provides vegan fermented BCAAs as InstAminos® withessential amino acids as vegan Amino9® plus vegan Creatine andBetaPrime® to reduce soreness and recovery time and optimize muscleprotein synthesis.
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Daily Immunity +Hydration - features clinically proveningredients Wellmune® to strengthen the immune system, and Aquamin™calcified sea algae to provide superior hydration benefits, proven tofuel the daily active lifestyle.
“H-E-B represents thebest-of-the-best and aligns well with PlantFuel’s premium products,so our partnership will this top-tier supermarket chain will naturallyfurther our growth and channel strategy as we continue to bring ourdisruptive brand to consumers looking for best-in-class plant-basedperformance and wellness solutions , ” says Brad Pyatt, PlantFuel CEO.
The partnership with H-E-B Grocery Company continues toalign with PlantFuel’s strategic channel and distribution growthstrategy based on a strong mix of ecommerce and brick-and-mortarbusiness alongside existing channels that include Amazon, GNC andspecialty retailer distributor Muscle Foods USA.Earlier this year, PlantFuel also announced its partnership withCoupang, one of the largest ecommerce retailers in East Asia.
About H-E-B Grocery Company
H-E-B, with sales of more than $26 billion, operatesmore than 400 stores in Texas and Mexico. Recognized for its freshfood, quality products, convenient services, and a commitment toenvironmental responsibility and sustainability, H-E-B strives toprovide the best customer experience at everyday low prices. Based inSan Antonio, H-E-B employs over 110,000 Partners in Texas and Mexicoand serves millions of customers in more than 300 communities. Formore information, visit heb.com.
About PlantFuel Life Inc.
PlantFuel Life Inc. is a scientifically focused,plant-based wellness company managed by successful entrepreneurs withextensive experience in the areas of consumer-packaged goods,manufacturing, logistics, and distribution. https://plantfuellife.com/
The Canadian Securities Exchange ("CSE") hasneither approved nor disapproved the contents of this news release.Neither the CSE nor its market Regulator (as that term is defined inthe policies of the CSE) accepts responsibility for the adequacy oraccuracy of this release.
Forward?Looking Information Cautionary Statement
This press release may contain certain “forward-lookinginformation” and “forward-looking statements” within the meaningof applicable Canadian securities legislation. All informationcontained herein that is not historical in nature may constituteforward-looking information. Forward-looking statements may beidentified by statements containing the words “believes”,“anticipates”, “plans”, “intends”, “will”,“should”, “expects”, “continue”, “estimate”,“forecasts” and other similar expressions. Forward-lookingstatements herein include, but are not limited to, expectations ofmanagement’s focus on and growth expectations of the PlantFuel brandand the Company’s business and strategic plans. Readers arecautioned to not place undue reliance on forward-looking information.Actual results and developments may differ materially from thosecontemplated by these statements. PlantFuel undertakes no obligationto comment analyses, expectations or statements made by third partiesin respect of PlantFuel, its securities, or financial or operatingresults (as applicable). Although PlantFuel believes that theexpectations reflected in forward-looking statements in this pressrelease are reasonable, such forward-looking statements have beenbased on expectations, factors and assumptions concerning futureevents which may prove to be inaccurate and are subject to numerousrisks and uncertainties, certain of which are beyond PlantFuel’scontrol, including the risk factors discussed in PlantFuel’s ListingStatement dated August 22, 2019 which is available on PlantFuel’sSEDAR profile at www.sedar.com. The forward-looking informationcontained in this press release is expressly qualified by thiscautionary statement and are made as of the date hereof. PlantFueldisclaims any intention and has no obligation or responsibility,except as required by law, to update or revise any forward-lookinginformation, whether as a result of new information, future events orotherwise.
Contact Information:
Brad Pyatt
1-888-630-6938
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