(TheNewswire)
Ralphs GroceryCompany i s a Division o f TheKroger Company Based i n Cincinnati, Ohio; Kroger i s t he Largest GeneralGrocery Retailer i n t he US
Waterloo, Ontario – TheNewswire - August 24, 2021 - SponsorsOne Inc.,(CSE:SPO) (Frankfurt:5SO), (CNSX:SPO.CN), (OTC:SPONF), a company that utilizes its proprietary platformthat combines digital marketing, wholesale and retail distribution,branding, and operational & funding capital, giving it acompetitive first-mover advantage in rapidly growing its proprietarybrands focused in the Alcohol, Functional Beverage and Hemp Sectors,is pleased to announce that Doc Wylder's has been authorized by Ralphsin Southern California. The product for the initial orders iscurrently in production in Southern California.
Myles Bartholomew, CEO of SponsorsOne, said: "The largest retailers in the USA arebeginning to carry Doc Wylder's; this is a testament to the quality ofthe product. Drinking less but drinking better is a long-term trendthat has been shaping the spirits industry for the last ten years, andit has been amplified and accelerated as people looked to trade up asa way of treating themselves. We expect outdoor socializing to bebig as the world begins to open up again. As such, the appreciationfor premium is also trickling into other drinks categories,particularly in the ready-to-drink (RTD) space. The demand for DocWylder's is growing daily."
IWSR 1 notes: "RTD innovation has been drivenby consumer-centric, as opposed to product-centric, trends, allowingthe category to expand its appeal and gain a robust relevance in avariety of consumption occasions. Principally, brands have capitalizedon the health and wellness movement by creating iterations that arelow in sugar and alcohol and contain natural or organicingredients." Doc Wylder's capitalizes on this trend with nosugar, gluten-free, and only one carb, combined with premium craftalcohol: vodka, tequila and bourbon.
Ralphs Grocery Company operates a supermarket chain inCalifornia. The Company operates 465 "Ralphs" stores in theSouthern and Northern regions of California and the Midwest. Ralphsalso operates 800 food and drug stores in 11 states through its FredMeyer, Inc. subsidiary.
Ralphs is a subsidiary of Kroger, which has nearly2,800 stores in 35 states under two dozen banners and annual sales ofmore than $132.5 billion; Kroger today ranks as one of the world'slargest retailers.
For more information on Doc Wyler's, go to www.docwylders.com
About SponsorsOne Inc.
SponsorsOne is the leader in the next evolution ofbrand creation and digital marketing through influencer marketing,storytelling, and digital-commerce with the SponsorCoin platform andits highly scalable – smart contract-based digital currency. Combined, this allows the brands to build and manage exclusive andhighly engaged communities of influencers (from pro tomicro-influencers) within the social realm. The SponsorCoin platformprovides data-driven marketing campaigns thatwill change the way brands connect with their customers. SponsorCoinis a tool for brands to inspire real movements around their productsand services. Their most valuable customers become their bestsalespeople, producing far higher ROI than current social mediaadvertising methods. SponsorsOne, through its wholly-owned subsidiary,SponsorsOne Media Inc., provides full creative and Brandbuilding/management services to all our Brands and manages theinfluencer communities for each Brand. For making the Brand big, ourwholly-owned subsidiary S1 Brands Inc., builds wholesale/retaildistribution channels for the Brand, acting as a master distributor. S1 Brands provides sales and marketing on behalf of the Brand to itsvast network of national wholesalers and retailers and providespurchase order financing to assist the Brand in fulfilling everyorder. Premier Beverage Consortium LLC, is a wholly-owned subsidiaryand is brand building for the global spirits market with its flagship"Ready to Drink" product called Doc Wylder's. Ownership ofthe Brand combined with distribution, digital marketing innovation,and capital is the winning formula to build the next billion-dollarBrand. To learn more, please visit www.sponsorsone.com
Contact: info@sponsorsone.com
ON BEHALF OF THE BOARD
Gary Bartholomew, Executive Chairman
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