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AI Adoption Surges Among US SMBs Ahead of Holiday Season, yet their IT Lags Behind

MWN-AI** Summary

Artificial intelligence (AI) is reshaping the landscape for small and medium-sized businesses (SMBs) in the United States, especially as they prepare for the upcoming holiday season. According to recent findings from ASUS, 33% of SMBs are already reaping tangible benefits from AI technologies, with an additional 47% anticipating positive impacts within the next one to two years. As the holiday demand sharpens, the necessity for robust IT infrastructure becomes evident, as inadequacies can hinder operations during peak times.

Despite these promising advancements in AI adoption, there remains a significant lag in IT capabilities among SMBs. Approximately 86% of SMB leaders now view IT resources as more critical than they were a decade ago. The drive to enhance IT infrastructure is reflected in the fact that 39% of these businesses prioritize increasing their IT resources. This focus spans beyond hardware investments to encompass systems designed for improved security, reduced downtime, and scalable solutions conducive to growth.

However, challenges persist. Many SMBs grapple with complexities in managing their IT systems, with data security, compliance, and the integration of new technologies being the primary concerns. Benjamin Yeh, President of ASUS Computer International, emphasized the importance of having secure and agile IT systems to fully realize the potential of AI as a catalyst for innovation.

ASUS is committed to supporting SMBs in this transition with AI-powered solutions, including the ExpertBook P Series, coupled with IT management tools tailored for such enterprises. As the holiday season approaches, these resources will be vital in ensuring that businesses can effectively respond to increased demands, highlighting the foundational role of robust IT infrastructure in achieving sustained productivity and competitive advantage.

MWN-AI** Analysis

As we approach the holiday season, the rapid adoption of AI technologies among U.S. small and medium-sized businesses (SMBs) presents both an opportunity and a challenge. Recent data from ASUS reveals that 33% of SMBs currently benefit from AI tools, with an additional 47% anticipating positive results in the near future. However, the significant lag in IT infrastructure poses a risk to fully capitalizing on these benefits.

With 86% of SMB leaders acknowledging the heightened importance of IT resources compared to a decade ago, the findings indicate a critical need for increased investment in IT systems. As businesses brace for the heightened demand during the holiday season, an outdated or poorly integrated IT infrastructure can lead to inefficiencies, security vulnerabilities, and operational disruptions.

Investing in robust IT solutions is essential—nearly 39% of SMBs are prioritizing IT resources, emphasizing systems that enhance security and minimize downtime. Companies that ignore this critical need risk falling behind their competitors who are effectively utilizing AI to streamline operations and improve customer experience.

To navigate these challenges, SMBs should focus on strategies that integrate AI with agile IT management. This means not only upgrading hardware but also investing in security protocols, compliance measures, and responsive support systems to ensure that AI technologies are leveraged effectively.

In conclusion, as AI redefines productivity, a balanced approach that marries innovative technology with a resilient IT backbone is essential for SMBs aiming to thrive in a fast-changing market. The ability to adapt and respond to seasonal demands hinges on this synergy. Investing in comprehensive IT solutions will empower SMBs to fully harness the transformative power of AI, thus turning potential innovation into measurable impact this holiday season and beyond.

**MWN-AI Summary and Analysis is based on asking OpenAI to summarize and analyze this news release.

Source: PR Newswire

PR Newswire

ASUS data reveals that while AI adoption is growing among US SMBs, smarter IT management is essential to unlocking its full potential

KEY POINTS

  • 33% of SMBs are already seeing tangible benefits from using AI tools
  • 86% say IT resources are more essential now than a decade ago
  • 39% plan to make increasing IT resources a top priority

FREMONT, Calif., Nov. 25, 2025 /PRNewswire/ -- Artificial intelligence is reshaping the way small and medium-sized businesses (SMBs) operate, and the results are already visible. According to the new data from ASUS, global technology leader that provides the world's most innovative and intuitive devices, 33% of US SMBs are seeing tangible benefits from using AI tools today, while another 47% expect positive outcomes in the next one to two years. This is especially important as businesses gear up for the holiday season; holiday demand exposes cracks in IT infrastructure, making smarter systems not just a luxury, but a necessity. The pressure to perform is higher than ever, and AI is emerging as a strategic ally.

But these gains don't happen in isolation. The data, which tracked responses from over 100 SMB leaders across the United States, also shows that nearly 86% of SMB leaders say IT resources are more essential now than they were a decade ago. As AI becomes more embedded in daily workflows, the quality of IT infrastructure is emerging as a make-or-break factor for productivity.

That is why half of SMBs are prioritizing IT investment, not just in hardware, but in systems that enhance security, reduce downtime, and scale with growth. However, the path isn't without its challenges. SMBs face increasing complexity when managing IT systems and resources. The data collected revealed that SMBs' top IT management challenges are managing data security and compliance, the integration of new technologies, and IT support/troubleshooting.  

"AI is a catalyst for SMB innovation," said Benjamin Yeh, ASUS Computer International President. "But to truly harness its power, businesses need IT systems that are secure, scalable, and built for agility. That's where ASUS comes in. We are committed to helping SMBs turn technology into a competitive advantage."

ASUS supports this evolution with AI-powered PCs such as the ASUS ExpertBook P Series and customized IT management tools designed for growing businesses. From centralized IT management software to system diagnostics, ASUS solutions help SMBs modernize with confidence and agility. As the holiday season approaches, these tools become even more critical to helping businesses stay resilient, responsive, and ready for peak demand.

As AI redefines productivity, it's clear that smarter IT isn't just helpful; it's foundational. With the right strategy and tools, SMBs can turn innovation into impact and stay ahead in a fast-changing business environment. Whether it's managing seasonal surges or planning the year ahead, ASUS empowers SMBs to lead with agility and purpose.

PRESS CONTACTS
asuspr_usa@asus.com

ABOUT ASUS
ASUS is a global technology leader that provides the world's most innovative and intuitive devices, components, and solutions to deliver incredible experiences that enhance the lives of people everywhere. With its team of 5,000 in-house R&D experts, the company is world-renowned for continuously reimagining today's technologies. Consistently ranked as one of Fortune's World's Most Admired Companies, ASUS is also committed to sustaining an incredible future. The goal is to create a net zero enterprise that helps drive the shift towards a circular economy, with a responsible supply chain creating shared value for every one of us.

 

SOURCE ASUS Computer International

FAQ**

How does Asustek Computer Inc. GDR 20Reg S ASUUY plan to address the increasing demand for enhanced IT resources among US SMBs, given that 39% are prioritizing IT investments for the upcoming holiday season?

Asustek Computer Inc. GDR 2010 Reg S ASUUY plans to address the growing demand for enhanced IT resources among US SMBs by expanding its product offerings and enhancing partnerships to provide tailored solutions that meet the specific needs and budget constraints of these businesses.

Considering that 33% of SMBs are already benefiting from AI tools, what strategies is Asustek Computer Inc. GDR 2010 Reg S ASUUY implementing to help other businesses fully leverage AI while managing IT complexities?

Asustek Computer Inc. GDR 2010 Reg S ASUUY is focusing on developing user-friendly AI solutions, providing tailored support and training, and integrating robust IT infrastructure to help SMBs seamlessly adopt AI technologies while minimizing complexities.

With 86% of SMB leaders acknowledging the growing importance of IT, how can Asustek Computer Inc. GDR 2010 Reg S ASUUY support these businesses in modernizing their IT infrastructure to effectively integrate AI technologies?

Asustek Computer Inc. GDR 2010 Reg S ASUUY can support SMB leaders by providing scalable, cost-effective IT solutions, advanced hardware, and cloud computing services that facilitate the seamless integration of AI technologies into their existing infrastructure.

What specific AI-powered solutions does Asustek Computer Inc. GDR 2010 Reg S ASUUY offer to address the top IT management challenges faced by SMBs, especially as they prepare for peak demand during the holiday season?

Asustek Computer Inc. GDR 2010 Reg S ASUUY offers AI-powered solutions like predictive analytics for inventory management, automated customer service tools, and advanced data insights to help SMBs optimize operations and enhance customer experiences during peak holiday demand.

**MWN-AI FAQ is based on asking OpenAI questions about Asustek Computer Inc. GDR 2010 Reg S (OTC: ASUUY).

Asustek Computer Inc. GDR 2010 Reg S

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