Here's Why Rivian (RIVN) Stock Is a Buy Before March 12
2026-03-06 12:20:00 ET
Rivian (NASDAQ: RIVN) , the high-end EV maker that went public in late 2021, currently sells three vehicles: the R1T pickup, the R1S SUV, and electric delivery vans (EDVs) for Amazon (NASDAQ: AMZN) and other companies. But on March 12, Rivian will finally reveal its next vehicle, the R2 SUV, during the SXSW 2026 Festival in Austin, Texas. Let's see why the R2 is so important to Rivian's future -- and why it could be smart to buy its stock before the big event.
Rivian has struggled to ramp up its production since its public debut. It doubled its production from 24,337 vehicles in 2022 to 57,232 vehicles in 2023, but that figure dropped to 49,476 in 2024 and to 42,284 in 2025. It also remains deeply unprofitable.
Image source: Rivian.
NASDAQ: RIVN
RIVN Trading
8.87% G/L:
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