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WeShop Launches "Shopping Starts Here" Promotional Campaign in the UK

MWN-AI** Summary

WeShop Holdings Limited recently unveiled its "Shopping Starts Here" promotional campaign in the UK, celebrating its recent listing on Nasdaq. This initiative is designed to enhance user engagement by offering increased ShareBack™ rewards to UK customers when shopping with numerous retailers via the WeShop app. The campaign represents WeShop’s commitment to transform everyday shopping into a community-owned experience, enabling users to gain equity for their spending.

From March 10 until June 30, 2026, both existing and new WeShop users can earn elevated WePoints, which convert into ownership in WeShop, by making purchases and referring friends to the platform. This elevated reward structure is central to WeShop’s innovative ShareBack™ rewards program, which is meant to redistribute a significant share of the platform’s economic value directly to its user base, differing from traditional cashback or affiliate programs.

According to WeShop founder John Garner, this campaign marks a progressive step in their goal of a retail revolution, where shoppers are rewarded for the value they generate. The initiative is not just about immediate purchasing; it encourages users to actively engage in referring products and friends, thereby facilitating growth for retailers and WeShop alike.

The WeShop platform has partnered with hundreds of retailers across multiple categories, including fashion, tech, health, and beauty, ensuring diverse shopping options for users. The app, available on the App Store and Google Play, aligns with WeShop's mission to empower customers, turning their everyday shopping activities into a pathway to long-term investment and wealth accumulation. The "Shopping Starts Here" campaign is a unique opportunity for UK users to tap into this innovative model and benefit from their shopping experiences.

MWN-AI** Analysis

The launch of WeShop's "Shopping Starts Here" campaign in the UK marks a significant step in the evolving landscape of social commerce. This initiative not only aims to attract new users but also significantly enhances the rewards for existing members through its ShareBack™ program, empowering them with equity ownership for engaging in everyday shopping and referrals.

WeShop's strategic timing, aligning the campaign’s rollout with its recent Nasdaq listing, creates a unique buzz and appeals to both consumers and investors. By incentivizing users with increased ShareBack™ rewards for shopping at a diverse range of retailers—including popular categories such as health & beauty, travel, and electronics—the company positions itself as a compelling alternative to traditional cashback schemes. Unlike conventional models, WeShop’s equity-sharing approach encourages loyalty and long-term engagement, making it an attractive platform for savvy shoppers looking to benefit from their purchasing decisions.

Investors should view this campaign as a potential catalyst for growth. The promotional period, running until June 30, 2026, allows WeShop to capitalize on heightened consumer engagement, driving gross merchandise volume (GMV) and retailer partnerships. As users accumulate WePoints, the conversion to ShareBack™ rewards meshes consumer spending with equity ownership, aligning user interests with the company’s success.

However, potential investors should remain cognizant of the risks articulated in the company’s forward-looking statements, particularly market conditions and operational execution. As WeShop expands its community-centric model, the impact of competitive pressures in the social commerce space remains a variable to monitor.

In summary, WeShop’s "Shopping Starts Here" campaign presents a strong market opportunity. For investors, aligning with a pioneering platform leveraging social engagement to foster equity ownership could yield promising returns, especially if the company continues to bolster its user base and retailer partnerships effectively. Keep a close eye on user growth metrics and the campaign’s overall impact on GMV as indicators of WeShop’s potential trajectory.

**MWN-AI Summary and Analysis is based on asking OpenAI to summarize and analyze this news release.

Source: GlobeNewswire
  • “Shopping Starts Here” rewards UK users with increased ShareBack™ rewards when shopping across hundreds of retailers on the WeShop app
  • Through WeShop’s innovative ShareBack™ rewards program, users earn equity ownership in WeShop every time they shop or refer others to the platform
  • The promotional campaign reinforces WeShop’s mission to transform everyday shopping into shared ownership empowering users to benefit directly from the value they help create

LONDON, March 10, 2026 (GLOBE NEWSWIRE) -- WeShop Holdings Limited (“WeShop” or the “Company”) (NASDAQ: WSHP), the world’s first community-owned social commerce platform, today officially launched its new “Shopping Starts Here” promotional campaign in the UK, in celebration of the company’s recent Nasdaq listing, rewarding users with high ShareBack™ rewards rates when shopping across hundreds of participating retailers on the WeShop app.

The “Shopping Starts Here” campaign is the latest initiative by WeShop to reward its longtime and loyal users in the UK and welcome new shoppers to the platform in the UK. By encouraging users to shop, refer friends and products, and earn rewards through the WeShop app, the campaign showcases WeShop’s unique equity-based rewards model - ShareBack™ - which is key to its mission of building the world’s first community-owned social commerce platform.

“WeShop was founded on a simple but powerful belief, that shoppers should share in the value they create,” said John Garner, Founder of WeShop. “‘Shopping Starts Here’ represents the next step in our mission to lead a retail revolution by transforming everyday shopping into shared ownership and returning meaningful value to the users who power it.”

Unlike traditional cashback or affiliate models, WeShop’s ShareBack™ structure redistributes a significant portion of platform economics directly to its members. By offering increased ShareBack™ during this milestone campaign, the company is accelerating customer acquisition, retailer engagement, and GMV growth simultaneously.

About “Shopping Starts Here”

Starting today through June 30, 2026, both existing and new users in the UK can earn increased rates in WePoints from participating retailers and approved products through the WeShop app across popular categories including health & beauty, travel, fashion & accessories, tech & electronics, home & garden, pets, and more.

Through ShareBack™, users earn WePoints from both shopping and referrals. These rewards convert into ownership in WeShop, connecting everyday spending with long-term participation in the platform’s growth. WePoints are converted into ShareBack™ rewards, representing whole shares of WeShop (NASDAQ: WSHP).

WeShop invites residents in the UK to participate and benefit from “Shopping Starts Here”. The WeShop app is available free for download on the App Store and Google Play. Claim your WeShop username here — before someone else does.

About WeShop
WeShop Holdings Limited (NASDAQ: WSHP) is a pioneering social-commerce platform transforming retail through community ownership. Designed to merge shopping, sharing, and investing, WeShop rewards users with equity for their engagement through its proprietary ShareBack™ program, turning everyday purchases and referring friends who shop through the platform into real ownership. With partnerships spanning hundreds of top retailers and over a billion products, WeShop empowers users to build long-term wealth while discovering and sharing what they love. By combining e-commerce, social interaction, and user ownership, WeShop is leading a global retail revolution—where everyone can earn ownership in the company.

ShareBack Rewards

The offer and sale of WePoints is registered on a Registration Statement on Form F-1 originally filed on October 17, 2025 (the “ShareBack Prospectus”). Users in the United States may obtain a copy of the ShareBack Prospectus and enroll in the program through our website at https://investors.we.shop/sec-filings. This news release shall not constitute an offer to sell or the solicitation of an offer to buy any securities.

The “Shopping Starts Here” promotional campaign is currently only being offered in the United Kingdom.

Forward-Looking Statements
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, and are subject to the safe harbor created thereby under the Private Securities Litigation Reform Act of 1995. Forward-looking statements involve risks and uncertainties, including the ability for the WeShop community to earn ownership in WeShop. These forward-looking statements are based on current expectations and WeShop assumes no obligation to update this information. In addition, the events described in these forward-looking statements may not actually arise or may occur in a different manner than anticipated as a result of various factors, including market conditions, as well as other factors described from time to time in WeShop's filings with SEC, including its Registration Statement on Form F-1 filed October 17, 2025 and any amendments thereto available at www.sec.gov.

Press: weshop@skyya.com
Corporate: corporate@we.shop

Commercial: partnerships@we.shop


FAQ**

How does WeShop Holdings Limited WSHP plan to ensure that the increased ShareBack™ rewards attract both new customers and retain existing users during the "Shopping Starts Here" campaign in the UK?

WeShop Holdings Limited WSHP plans to enhance customer engagement during the "Shopping Starts Here" campaign in the UK by promoting increased ShareBack™ rewards, thereby incentivizing new customer acquisition and existing user retention through appealing cashback offers.

What measures is WeShop Holdings Limited WSHP taking to educate users about converting WePoints into ShareBack™ rewards and their impact on equity ownership in the company?

WeShop Holdings Limited (WSHP) is implementing comprehensive user education initiatives that include detailed guides, tutorials, and promotional campaigns to ensure users understand how to convert WePoints into ShareBack™ rewards and their implications on equity ownership.

In what ways does WeShop Holdings Limited WSHP believe the ShareBack™ rewards model can differentiate it from traditional cashback platforms and influence long-term user loyalty?

WeShop Holdings Limited believes the ShareBack™ rewards model can distinguish it from traditional cashback platforms by fostering a community-driven shopping experience that incentivizes user engagement and collaboration, thereby enhancing long-term loyalty among users.

Can WeShop Holdings Limited WSHP provide insights on the potential risks outlined in the forward-looking statements that could impact users' ability to earn ownership through the ShareBack™ program?

WeShop Holdings Limited (WSHP) may face various risks such as market volatility, regulatory changes, and operational challenges that could affect the ShareBack™ program, potentially impacting users' ability to earn ownership.

**MWN-AI FAQ is based on asking OpenAI questions about WeShop Holdings Limited (NASDAQ: WSHP).

WeShop Holdings Limited

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