TECH - 20 Black Friday Deals: How Much Buying Power Do Shoppers Wield? | Benzinga
Inflation may have sapped our spending power this Black Friday.
EY-Parthenon, in a recent report, expects just a moderate 3% rise in retail sales during the 2023 holiday season, with risks leaning to the downside. That's far behind the 5.8% advance in 2022 and the 13.2% post-pandemic rebound in 2021.
Still, holiday sales are projected to reach their highest level on record, at $979 billion in 2023. In a bid to lure customers into their stores or online platforms, these retailers are offering exclusive perks:
- Amazon.com Inc. (NASDAQ: AMZN) is populating the Black Friday feed on X (previously Twitter), which is how we learned that flash memory cards from SanDisk, Lexar and PNY are 50% off. The company is also offering its Amazon Fire HD 8 Kids tablet at a significant markdown.
- Best Buy Co Inc. (NYSE: BBY) brought the price of the 15-inch MacBook Air M2 down to $1,399 (on average it costs $1,699). The retailer is also offering $250 and an additional $50 discount for My Best Buy Plus and Total subscribers.
- Crocs Inc. (NASDAQ: CROX) is known for its uniquely designed clogs. One particular variant is now just $33.49 from $59.99. Find it here.
- Dick's Sporting Goods Inc (NYSE: DKS), through its newly acquired Moosejaw brand, is offering $148 off its MSR Elixir three-season, four-person tent for $342.
- Kohl's (NYSE: KSS), one of the most popular destinations for holiday shoppers, is offering 30% off LEGO Group products; 66% percent off on Christmas trees; and nearly half off on the Alexa-powered Amazon Echo Dot Smart Speaker.
- Microsoft Corp (NASDAQ: MSFT) is leveraging the Black Friday frenzy, namely ...