TECH - Can Apple and Samsung's AI Innovations Spur Smartphone Sales Growth in 2024? | Benzinga
Apple Inc (NASDAQ: AAPL), along with other smartphone makers like Vivo, Xiaomi Corp (OTC: XIACF) (OTC: XIACY), and Samsung Electronics Co, Ltd (OTC: SSNLF), are set to see a resurgence in smartphone sales starting in 2024, countering the narrative of an extended slump in the mobile sector.
This optimistic forecast comes from analyses by Goldman Sachs and Morgan Stanley. Morgan Stanley projects a nearly 4% global increase in smartphone shipments in 2024, followed by a 4.4% rise in 2025.