TECH - Google And Apple's Potential AI Partnership Sparks Analyst Optimism Could Reinforce Google's Leadership in AI Technology | Benzinga
BofA analyst Justin Post reiterated a Buy rating on Alphabet Inc (NASDAQ:GOOG) (NASDAQ:GOOGL) Google with a price target of $173.
According to reports, Apple Inc (NASDAQ:AAPL) is discussing licensing the Gemini AI platform with Google for integration into the forthcoming iOS 18 software update.
This collaboration is set to enrich iOS with advanced Gen-AI features, including an enhanced version of Siri, Apple’s digital assistant, alongside its proprietary AI tools designed for local device operation; Apple’s potential partnership with Gemini would introduce more sophisticated generative AI services such as chatbots or image generators, to its ecosystem, the report added.
The negotiation between Apple and Google is yet to be finalized, leaving room for Apple to turn to other AI providers like OpenAI or Anthropic. This move by Apple follows Samsung ...