TECH - Mark Zuckerberg's PR Team Couldn't Stop Him From Posting: 'My Spine Has Been Surgically Removed' Said Former Facebook Exec | Benzinga
In a recent revelation, it has been disclosed that Meta Platforms Inc. (NASDAQ:META) CEO Mark Zuckerberg went ahead with a social media post despite his PR team’s objections, causing a stir within the company.
What Happened: In September 2021, Zuckerberg’s PR team was thrown into a frenzy when he insisted on responding to a New York Times article about a Facebook strategy, internally termed “Project Amplify,” that promoted positive stories about the company.
The strategy also involved Zuckerberg posting more light-hearted content to improve his image, reported Business Insider.
Despite the PR team’s efforts to dissuade him, Zuckerberg went ahead with his plan to post about the hydrofoil, which was mistakenly referred to as an “electric surfboard” in the article.
These internal text exchanges have now come to light as part of lawsuits filed by various states over Meta’s handling of child and teen safety concerns.
The texts reveal the PR team’s ...