PHUN - Phunware introduces AI-enabled mobile engagement

2023-06-20 12:04:23 ET

• Phunware ( NASDAQ: PHUN ) said its mobile engagement solution is now powered by artificial intelligence, or AI.
• The solution uses machine learning algorithms and AI capabilities to provide personalized, targeted marketing campaigns curated for specific users.
• Phunware noted that its platform ensures brands can identify and engage the right consumer at the right time and AI will help ensure these consumers receive the right message.
• The company added that the AI-enabled mobile engagement solution evaluates large volumes of user data, including behavioral patterns to provide personalized content based on in-app activity and location data.

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