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GT - The Goodyear Tire & Rubber Company - Uncovering The True Intrinsic Value
The Goodyear Tire & Rubber Company
Brief Background
The Goodyear Tire & Rubber Company (GT) (“Goodyear” or “the Company”) is the largest tire manufacturer in North America and one of the most recognizable tire brands in the world. The Company has been in the business of making tires and rubber products for 122 years. As of 12/31/2019, 54% of revenues came from Americas, while EMEA and Asia Pacific contributed 32% and 14%, respectively. The company serves customers in most tire applications, with consumer and retail customers contributing to around 80% of total 2019 revenues. In terms of tire units,