AUSTIN, Texas, Oct. 02, 2023 (GLOBE NEWSWIRE) -- Lottery.com, Inc. (NASDAQ:LTRY, LTRYW)), backed by funding provided by UCIL, has entered into an agreement to acquire Nook Holdings Limited (Nook), a pioneering force in the sports, fitness, and wellness industry. Nook is known for its innovative approach to co-working in Dubai and has procured 200 licenses for individuals and companies in the sports sector seeking access to Dubai and the broader Middle Eastern market. With its exclusive partnership with the Dubai Multi-Commodities Centre Free Zone (DMCC), Nook offers a wide range of services, including business setup support, insurance, VAT registration, and networking opportunities for like-minded sports entrepreneurs. As part of the acquisition, Nook will be rebranded as Sports.com.
Sports.com: Transforming the Future of Sports Entertainment
Sports.com is being developed as a dynamic sports entertainment platform to meet the evolving demands of sports enthusiasts worldwide. The platform expects to offer an array of services, including live and on-demand sports streaming, data analytics, e-gaming, education, ticketing, and merchandising.
The Sports.com platform is structured around six core verticals:
- Streaming and video on demand;
- Best of sports catalogues and exclusive live events;
- Original content production, featuring acclaimed documentaries and sports-themed feature films;
- E-sports and Metaverse development;
- Promotional, educational, and other services, including support for sports events, clubs, teams, and academies.
- Support global health, fitness and wellness.
With a mission to become the world's foremost hub for sports entertainment, Sports.com aims to connect fans, athletes, franchises, teams, rights owners, gaming providers, sponsors, and advertisers in an immersive and engaging environment.
Nook by DUPLAYS: Empowering Sports, Fitness, and Wellness Entrepreneurs
The collaboration between Nook and DMCC empowers entrepreneurs in the sports, fitness, and wellness sector. ‘Nook by DUPLAYS' offers a comprehensive solution to overcome the challenges faced by startups and small to medium sized businesses. Nook provides its clients the opportunity to:
- Own 100% of their sports business with a Dubai license and a company bank account.
- Obtain essential insurance coverage, No Objection Certificates (NOC), VAT registration, and business support.
- Apply for NOC permission to operate in mainland areas as a Free Zone company.
- Work in an environment designed to support networking with sports and wellness entrepreneurs.
- Activate businesses at on-site group studios, training and event areas.
- Scale-up their relationship with Nook as their business grows.
Commenting on the acquisition, Lottery.com Board Chairman and Interim CEO Matthew McGahan stated:
"The strategic acquisition of Nook and its rebranding as ...