Amazon.com Inc (NASDAQ:AMZN) was one of the most incredible growth stories of the past decade with its e-commerce platform disrupting traditional retail while it was also became leader in tech services and cloud computing with the AWS business. Other trends including mass market adoption of the Amazon Prime subscription service along with an ongoing global expansion has driven the stock up over 1,200% since 2010. On the other hand, more recent developments including decelerating growth and weaker earnings suggest a more uncertain near-term outlook which we believe to be bearish for the stock.