- Though Wix has also developed some promising professional tools, its flagship DIY platform still comprises the majority of revenue.
- While this core ‘build and subscribe’ business has proven to be quite profitable in the past, Wix has opted to spend the last several years reinvesting its excess cash back into the business instead of maximizing for profits.
- While we think all of these investments should serve Wix well in the long run, for the time being, they’re masking the profitability of the overall business.
- But this short-termblip in profitability is not deterring us fromWix as an investment.
For further details see:
Arch Capital - Wix: Short-Term Blip In Profitability Not A Deterrent