Summary
- BFAM provides early education and childcare services to corporate employers.
- BFAM was able to dramatically improve profitability of the childcare business by partnering with large corporations that can use childcare as an employee attraction/retention tool.
- COVID was a big hit to BFAM, as occupancy declined and costs increased.
- Investors are advised to stay on the sidelines regarding BFAM as the company still screens expensive despite the stock falling over 60% from its highs.
For further details see:
Bright Horizons: Differentiated Childcare Business