(TheNewswire)
First joint opportunity involves the manufacturing byForia of the EZ-G Device therapeutic capsules
Vancouver, British Columbia - TheNewswire - September 26, 2023 - BYND Cannasoft Enterprises Inc. (Nasdaq: BCAN ) ( CSE :BYND )(“ BYND Cannasoft ”), an Israeli-based integratedsoftware and cannabis company , and Foria , a plant-based sexual wellness company, todayannounced the signing of a Memorandum of Understanding (MOU) outliningplans to form a strategic alliance to enhance the understanding andcollaborate on opportunities available in the fast growing femalewellness industry.
Originally launched in 2014 to fill long-standing unmetneeds in the sexual wellness market, Foria sets the standards forclean, innovative and highly effective formulas. The alliance plans tointegrate Foria’s knowledge and experience in the sexual wellnessspace, along with the brand’s beloved organic botanical andCBD-based products, with BYND Cannasoft’s patent pending EZ-Gtherapeutic solution device, which utilizes AI to help addresswomen’s health issues. Foria’s team plans to develop oil capsulesdesigned for use in BYND Cannasoft’s EZ-G Devices, which leverage proprietary software to regulate the flow of lowconcentrations of CBD oil, hemp seed oil, and other natural oils intothe soft tissues of the female reproductive system. The device isexpected to provide users with a personalized experience that meetsvarious needs related to sexual pleasure and potentially address awide variety of women’s health issues.
“At BYND Cannasoft, we are thrilled to announce thiscollaboration with Foria,” says Yftah Ben Yaackov, CEO and Directorof BYND Cannasoft. “Foria has long been an innovator in thewomen’s sexual health and wellness market, incorporating thebenefits of CBD and other natural oils into their products, sopartnering with them to create the pods needed for our EZ-G Device isan exciting opportunity. This partnership is another affirmation ofour commitment to delivering exceptional products and experiences toour customers.”
“We’re pleased to be working with BYND Cannasoft inour joint quest to further innovate within the sexual wellnessspace,” says Jon Brandon, CEO and co-founder of Foria. “It’sexciting to partner with like-minded companies that value progressiveapproaches to addressing longstanding need states. The leading-edgetechnology that BYND Cannasoft brings to our relationship is expectedto open the door to a number of possibilities when it comes toenhancing intimacy, pleasure and so much more.”
About Foria
Foria is an innovative health and sexual wellnesscompany creating life-changing, plant-based sexual wellness formulasfor intimacy, period relief and daily wellbeing. Rooted in the beliefthat pleasure is your nature, Foria is on a mission to make morepleasure accessible to more people, while maintaining the higheststandards of transparency – for people, plants, and theplanet.
Through an unwavering commitment to clean ingredients,sex education, and sustainable packaging, Foria crafts formulas rootedin the sensuality of nature and designed to connect you to your body.Offerings include Awaken, Foria's hero arousal oil, a luxurious SexOil, relaxing Bath Salts, Melts, tension-easing Salve for periodrelief and and much more.
Foria products go through rigorous development andingredient testing to meet a standard not often seen in the industry– and it is one of the only brands that provides transparentthird-party testing reports for all of its ingredients. During thisprocess, if any ingredient doesn't meet Foria's standards, the product is reformulated and/or the ingredient issourced from a different supplier. Foria also provides a Certificateof Analysis (COA) for every product they sell, furthering theircommitment to the health and wellness of its community.
Most recently, as part of Foria's mission to close thepleasure gap and make pleasure and wellness accessible to all, thebrand has expanded its line to include botanical CBD-Free products:including an arousal oil with botanicals and a sensual breastoil.
For media inquiries, please contact:foria@rachelvandolsen.com
About BYND Cannasoft EnterprisesInc.
BYND Cannasoft Enterprises is an Israeli-based integratedsoftware and cannabis company . BYND Cannasoftowns and markets "Benefit CRM," a proprietary customerrelationship management (CRM) software product enabling small andmedium?sized businesses to optimize their day?to?day businessactivities such as sales management, personnel management, marketing,call center activities, and asset management. Building on our 20 yearsof experience in CRM software, BYND Cannasoft is developing aninnovative new CRM platform to serve the needs of the medical cannabisindustry by making it a more organized, accessible, andprice-transparent market. The Cannabis CRM System will include a JobManagement (BENEFIT) and a module system (CANNASOFT) for managingfarms and greenhouses with varied crops.
BYND Cannasoft owns the patent-pending intellectualproperty for the EZ-G device. This therapeutic device uses proprietarysoftware to regulate the flow of low concentrations of CBD oil, hempseed oil, and other natural oils into the soft tissues of the femalereproductive system to potentially treat a wide variety of women'shealth issues. The EZ-G device includes technological advancements asa sex toy with a more realistic experience and the prototype utilizessensors to determine what enhances the users' pleasure. The user cancontrol the device through a Bluetooth app installed on a smartphoneor other portable device. The data will be transmitted and receivedfrom the device to and from the secure cloud using artificialintelligence (AI). The data is combined with other antonymic userpreferences to improve its operation by increasing sexualsatisfaction.
For Further Information, please refer to informationavailable on the Company’s website: www.cannasoft-crm.com, theCSE’s website:www.thecse.com/en/listings/life-sciences/bynd-cannasoft-enterprises-incand on SEDAR+: www.sedarplus.ca.
Gabi Kabazo
Chief Financial Officer
Tel: (604) 833-6820
e?mail: ir@cannasoft-crm.com
For Media and Investor Relations, pleasecontact:
TraDigital IR
Tel: (212) 389-9782 x.108
Email: colette@tradigitalir.com
Cautionary Note RegardingForward-Looking Statements
This press release includes certain statements that maybe deemed “forward-looking statements”. All statements in thisrelease, other than statements of historical facts, that addressfuture events or developments that the Company expects, areforward-looking statements. Although the Company believes theexpectations expressed in such forward-looking statements are based onreasonable assumptions, such statements are not guarantees of futureperformance, and actual events or developments may differ materiallyfrom those in forward-looking statements. Such forward-lookingstatements necessarily involve known and unknown risks anduncertainties, which may cause the Company’s actual performance andfinancial results in future periods to differ materially from anyprojections of future performance or results expressed or implied bysuch forward-looking statements. Such statements reflect the Company'scurrent views with respect to future events and are subject to suchrisks and uncertainties. Many factors could cause actual results todiffer materially from the statements made, including future financialperformance, unanticipated regulatory requests and delays, finalpatents approval, and those factors discussed in filings made by thecompany with the Canadian securities regulatory authorities, including(without limitation) in the company's management's discussion andanalysis for the year ended December 31, 2022 and annual informationform dated March 31, 2023, which are available under the company'sprofile at www.sedar.com, and in the Company’s Annual Report on Form20-F for the year then ended that was filed with the U.S. Securitiesand Exchange Commission on April 27, 2023. Should one or more of thesefactors occur, or should assumptions underlying the forward-lookingstatements prove incorrect, actual results may vary materially fromthose described herein as intended, planned, anticipated, or expected.We do not intend and do not assume any obligation to update theseforward?looking statements, except as required by law. Any suchforward-looking statements represent management's estimates as of thedate of this press release. While we may elect to update suchforward-looking statements at some point in the future, we disclaimany obligation to do so, even if subsequent events cause our views tochange. Shareholders are cautioned not to put undue reliance on suchforward?looking statements.
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