2024-02-01 20:17:03 ET
Summary
- comScore has faced challenges in the public markets, but has the potential to trade at a higher valuation compared to its peers.
- I am cautiously optimistic that 2024 guidance will show improving trends in revenue and EBITDA margins.
- Despite insider buys and margin improvement, comScore's share price remains low, but there are options available to unlock its value, such as market recognition, asset sale, buyback, or recapitalization.
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comScore Awaits A Catalyst