- On the surface, Deluxe looks like it could be an interesting company, with a vertically integrated set of offerings and decent cash flow generation.
- Furthermore, they were well endowed with checks to finance a transformation.
- However, their investments into new businesses are struggling to generate strong returns, and the management story remains substantially unchanged.
- With too many competing services for digital marketing and insufficient mitigants of declines in legacy markets, Deluxe does not look exciting at current prices.
For further details see:
Deluxe Continues To Struggle In Its Transformation