(TheNewswire)
PlantFuel was developed by a formerNFL athlete, plant-based enthusiast and industry veteran Brad Pyatt,and will be exclusively available in all GNC Stores nationwide inAugust
MISSISSAUGA, ON – TheNewswire - May 13, 2021-- PlantFuel Life Inc. (CSE:FUEL) (OTC:BLLXF) (CNSX:FUEL.CN) (FSE:BR1B) ( "PlantFuel" or the "Company" ), the scientifically focused plant-based wellness company,today announced a significant milestone in its mission to helpconsumers rethink their nutritional solutions through a nationwidedistribution agreement with leading retailer, GNC. The distributionagreement will launch in August 2021.
Trends demonstrate that health and wellness continuesto become a larger priority for consumers, and they want to invest insolutions that will support their health journeys. This dynamic is further accelerated with consumers’ renewedinterest in discovering the power and broad-reaching benefits ofplant-based nutritional solutions during the pandemic. Specifically,consumers are focused on product solutions that fully unlock theproven, scientifically advanced plant-based ingredient options thatenable fitness enthusiasts and everyday athletes to achieve peakperformance with a focus on health and wellness optimization.
Enter PlantFuel, an all-new, premium Plant Fueled®nutritional supplement brand that aims to deliver the absolutebest-possible products available, successfully bridging the gapbetween healthy, plant-based nutrition and peak performance – andthat does so with eco-conscious and responsibly sourcedpackaging.
Josh Burris, Chief Executive Officer, GNC, commented,“ PlantFuel’s commitment to create clinicallyproven plant-based nutrition that doesn't compromise on performanceand taste, while also utilizing eco-conscious packaging, is somethingthat is increasingly relevant and important to consumers today. Asthe global leader in providing high-quality and innovative supplementsolutions, we are excited to enter into this exclusive distributionpartnership with PlantFuel to bring GNC consumers new plant-basedperformance solutions to help them meet their goals.”
All PlantFuel products feature clinically proven,banned-substance tested ingredients to push athletes past theirplateaus, without compromising on nutrition needs, performance outputor flavor. These precise formulations were designed based on extensiveand innovative research of plant-based ingredients, sourced frommultiple leading ingredient suppliers, with efficacy and safety inmind.
The initial products to be featured on GNC.com, as wellas GNC retail locations include:
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- All-in-One Nutrition features 20g of complete plant-based protein plus 29 fruitsand vegetables, as well as clinically studied Wellmune® beta glucanfor immune system health to provide you with complete nutrition on thego. The i nitial flavorofferings include Chocolate and Vanilla.
- Performance Protein delivers 20g of complete, plant-fueled protein with addedvegan-fermented BCAAs as InstAminos® and PeakO2® performancemushrooms. The initial flavor offerings include C hocolate and V anilla.
- All-in-One Pre-Workout uniquely features patented 3DPump -Breakthrough™ withvegan-fermented citrulline, glycerol and Amla fruit extract to supportexercise performance, recovery and nitric oxide; along with 250mg ofPurcaf® Organic Caffeine plus 85mg of Dynamine® to increaseperceived energy and alertness. Thei nitial flavor offerings include F ruit Punch, Watermelon and BlueRaspberry.
- All-in-One Recovery provides vegan fermented BCAAs as InstAminos® withessential amino acids as vegan Amino9® plus vegan CreaPure® Creatineand BetaPrime® to reduce soreness and recovery time, and optimize muscle proteinsynthesis. The initial flavor offerings include Blood Orange and BerryBreeze.
- Daily Immunity +Hydration features clinically proven ingredientsWellmune® to strengthen the immune system, and Aquamin™ calcifiedsea algae to provide superior hydration benefits. PlantFuel ® Daily Immunity + Hydrationis the proven choice to fuel your daily active lifestyle. The initialflavor offerings include Citrus Burst, Tropical Punch and RaspberryLemonade.
“ GNC is coming back in a bigway and has always been the leader in nutritional supplementinnovation for up-and-coming brands, which ultimately sets the tonefor the category within the marketplace. We’re proud to be able towork with a great partner like GNC to introduce exciting, newplant-based innovations that deliver on our brand promise to be goodfor the body and good for the planet,” said Brad Pyatt, PlantFuelfounder.
GNC has more than 2,300 locations across the UnitedStates. PlantFuel will be available online and in stores inAugust , and will roll out additional, unique innovations at GNC in the fourth quarterof 2021.
About GNC Holdings, LLC
GNC Holdings, LLC is a leading global health andwellness brand that provides high-quality science-based products andsolutions consumers need to live mighty, live fit, and live well. Thebrand touches consumers worldwide by providing its products andservices through company-owned retail locations, domestic andinternational franchise locations, digital commerce, and strongwholesale and retail partnerships across the globe. GNC's diversified,multi-channel business model has worldwide reach and awell-recognized, trusted brand. By combining exceptional innovation,product development capabilities and an extensive global distributionnetwork, GNC manages a best in class product portfolio.
About PlantFuel Life Inc.
PlantFuel Life Inc is a scientifically focusedplant-based wellness company managed by a group of successfulentrepreneurs who have extensive experience in the areas of consumerpackaged goods, manufacturing, logistics, and distribution. FUEL is aCPG life science company focused on the plant-based foods andsupplements industry. https://plantfuel.com/
The Canadian Securities Exchange (“CSE”) hasneither approved nor disapproved the contents of this news release.Neither the CSE nor its Market Regulator (as that term is defined inthe policies of the CSE) accepts responsibility for the adequacy oraccuracy of this release.
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