Holloway Lodging Corp. (OTC:HLLOF) is an owner/operator of smaller town hotels in Canada. The firm has 33 hotels with 3,764 rooms spread across Canada, with a material portion being located in commodity driven environments. The firm’s strategy is to actively manage the hotels to maximize profitability and acquire additional accretive discounted assets. Holloway also has excess land within its portfolio that could be developed into new opportunities.
When the downturn in commodity prices took hold, Holloway was caught with decreasing profitability/cash flow and an uncomfortable amount of leverage. Since that time the firm