Thesis
In this article, I have analyzed the growth opportunity in Honda Motor Company's (HMC) major market segments. This opportunity is based on the increased EV (read: Electric Vehicles) demand in those markets.
Honda is well-suited to seize this opportunity thanks to its fundamental strength (in terms of financial and operating performance) and its relative competitive position among Japanese automakers.Figure-1 (Source: Honda)
Performance review for the period ended December 2018
In terms of financial performance, HMC demonstrated a mixed profile. On a Y/Y basis, the company's top-line revenues increased from