Hollywood, CA - (NewMediaWire) - November 17, 2021 - Hop-on, Inc. (OTC:HPNN),an international leader in the development and manufacture of electronics,software and telecommunications hardware, has announced Curt Doty as the ChiefCreative Officer for its recently announced decentralized social media,entertainment, and journalism platform Digitalage. Therecent news of Hop-on’s intention to acquire Doty’s company Vertuoso, specializingin vertical story-telling, ad-tech and content development will integrateVertuoso’s expertise into Digitalage. PeterMichaels, CEO, Hop-on, Inc., and Curt Doty, Founder, Vertuoso, jointly madetoday’s announcement.
Doty’s role includes the propercultivation and development of an overall creative direction for the company.As Chief Creative Officer (CCO) Doty is responsible for managing and directingall creative teams, internal and external and their output. This includesBranding, Marketing, User Experience, Content and Advertising. Doty’sconsultant role up through the company’s stealth mode has been to create thebrand identity and positioning. On the user experience side, he has led a teamof designers to create one of the more innovative interfaces for any socialmedia platform.
According to Doty, “I am mostexcited about this platform because of its future facing philosophy of artist’srights, fair and equitable revenue share for content creators and correcting allthe ills of current social platforms. Including greater services, drivingbetter personalization, creating robust creator tools, and a new suite ofinnovative ads thus powering the platform’s unique support of its creativecommunity.”
Regarding today’s announcement,Peter Michaels, CEO of Hop-on, said, "Under Curt’s creative leadership wewill provide our users, advertisers, publishers, and other content providerswith a new user experience for Web 3.0 and the Creator Economy. I am blown awayby his work to date.”
Curt Doty states, “Digitalageis laying the foundations for fully immersive extended reality experiences thatwill radically transform social and communications paradigms, as well asdelivery and consumption of entertainment and journalism. It is a dreamproject.”
About Curt Doty:
Curt Doty, former NBC Universalcreative executive, is an award-winning marketer. His branding practice spans25 years of experience. As a creative entrepreneur, his sweet spot ofinnovation has been uniting the worlds of design, content and technology.Working with Microsoft, Toshiba and Apple, Curt created award-winning advancedcontent experiences for mobile, eBooks and advertising. He has bridgedthe gap between TV, Film and Technology while working with all the moviestudios and dozens of TV networks. His network branding work spreads across theglobe with relaunches of ABC, CBS, FX, Discovery Health, A&E domesticallyand internationally StarTV, Phoenix Channel, The Movie Network, ProSieben,SAT.1 and Kabel 1. Curt’s Fortune 500 work includes content marketing anddigital storytelling for brands like GM, US Army, USPS, Abbott, Dell,Genentech, and Viacom.
Founded by Curt Doty in 2017, Vertuoso isa content marketing agency that delivers innovative multi-platformstrategies to support and enhance its clients’ goals with a mobile-first focus.For content strategies, the company launches brands, shows, documentaries andnetworks on all of the established and emerging social and streaming channels.Award-winning creative executive Doty was an early evangelist of verticalstorytelling. He has built up Vertuoso’s expertise in verticalizing shows forMTV and BET and has helped distribute vertical content on Snapchat and IGTV.Vertuoso evolved its content distribution arm and recently placed six shows onClixTV®.
About Hop-on, Inc.:
Hop-on, Inc. (OTC: HPNN)is a U.S.-based international leader in the development and manufacture ofelectronics, distributed software, and telecommunications hardware andservices, capitalizing on its secured essential license agreements for mobileand computing technologies. Since 1993, the company has a proven record ofinnovation and market development. From developing the world's first CDMAdisposable cell phone to the upcoming Digitalage decentralized social mediaplatform promoting data portability and free speech and engineering essentialtools for content protection and royalty management across social platforms anddevices, the company works closely with inventors and patent holders to bringthe latest technologies to demanding markets. To contact CEO Peter Michaels,please email: email@example.com or phone: 949-756-9008. See: www.hop-on.com www.twitter.com/hpnn
The mission behind Digitalage isto lead the social media industry through combatting content piracy and empowerpublishers, influencers and contributors by providing a one-stop-shop forcontent creation and management so those contributors can reach their fullpotential. For publishers, influencers and contributors, Digitalage isrevolutionizing the creator economy by supporting the next generation of marketersand influencers through its engagement platform of digital rights managementtools that will empower users to connect, upload and share content, whilecompensating rights holders through utilizing decentralized Web 3.0 blockchaintechnologies.
Hop-on, Inc.: Forward-Looking Statements: https://www.hop-on.com/forward-looking-statements
Certain statements in this newsrelease may contain forward-looking information within the meaning of Rule 175under the Securities Act of 1933 and are subject to Rule 3B-6 under theSecurities Exchange Act of 1934 and are subject to the safe harbor created bythose rules. All statements, other than statements of fact, included in thisrelease, including, without limitation, statements regarding potential futureplans and objectives of the Company, are forward-looking statements thatinvolve risks and uncertainties. There can be no assurance that such statementswill prove to be accurate and other results and further events could differmaterially from those anticipated in such statements. Future events and actualresults could differ materially from those set forth in, contemplated by, orunderlying the forward-looking statements.
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