(TheNewswire)
New Plant-Based Nutrition BrandAnnounces Strategic Investment f rom Rap Superstar LilYachty a nd NFL Hall o f Fame Wide Receiver Terrell Owens
MISSISSAUGA, Ontario – TheNewswire- August 31, 2021 – PlantFuel Life Inc. (CSE:FUEL) (CNSX:FUEL.CN) (OTC:BLLXF)(FSE:BR1B) ("PlantFuel" or the "Company"), the scientifically focusedplant-based wellness company , today announcedthat Lil Yachty and Terrell Owens have made a strategic investment inthe emerging sports nutrition brand coming to market in earlySeptember. The commitment of Lil Yachty and Terrell Owens to theCompany and its innovative, premium plant-based brand further strengthens PlantFuel'sbreakthrough into the nutritional retail sector .
“I’m super excited about my new venture withPlantFuel,” said rapper and entrepreneur, Lil Yachty. “It’sbrands like PlantFuel that inspire and allow me to stay activelyinvolved creatively beyond just investing.”
PlantFuel marks Lil Yachty’s second deal with ScoopInvestments, the rapper’s newly launched VC fund with his musicmanager and advertising exec, Adam Kluger. Scoop’s recent $1Minvestment in the members-only, Jewish dating app ‘Lox Club’ backin June 2021, was Lil Yachty’s first step into venture capital whichhe did alongside Kluger and rapper Bhad Bhabie. In addition toPlantFuel and Lox Club, Yachty hopes to close on several moreinvestments by the end of 2021. Legendary NFL Hall of Famer, TerrellOwens, also joins the ranks of Lil Yachty and Scoop Investments as heexplores new revenue generating avenues outside of professionalfootball.
“As everyone knows, throughout my professional careerI’ve been in phenomenal shape and extremely conscious about what Iput in my body,” said former NFL Star Terrell Owens. “From Day 1,I was thoroughly impressed by my exploration of PlantFuel and itsproducts. I am excited about my partnership with PlantFuel anddelighted to join their team.”
PlantFuel is an all-new, premiumPlant Fueled® nutritional supplement brand that aims to deliver theabsolute best-possible products available, successfully bridging thegap between healthy, plant-based nutrition and peak performance –and that does so with eco-conscious and responsibly sourced packaging. The brand’s category-leading Performance Protein supports strength andrecovery through its Performance Protein, a tri-blend of 20g of veganand plant-based proteins that contains all nine essential amino acids,and is fortified with performance mushrooms, algae, BCAAs and caffeine from known suppliers.
“At PlantFuel, we understand that simplicity ofingredients is a top priority for consumers looking to reach peakperformance without compromising their health,” said Brad Pyatt,Founder and CEO of PlantFuel. “Unlike other protein supplements onthe market, we pride ourselves on providingclinically proven plant-based nutrition that doesn’t compromise onperformance and taste. Backed 100% by science, PlantFuel’s benefitsrange from better workout success and faster recovery to immunedefense and maximum hydration, giving everyone the opportunity to usePlantFuel products in their daily life.”
PlantFuel will launch 5 new products including:All-in-One Pre-Workout, All-in-One Nutrition, All-in-One Recovery,Performance Protein, and Daily Immunity and Hydration, which will beavailable online at GNC.com 8/31 and officialstore launch September 8.
About PlantFuel
PlantFuel Life Inc is a scientifically focusedplant-based wellness company managed by a group of leadingentrepreneurs who have extensive experience in the areas of consumerpackaged goods, manufacturing, logistics, and distribution. Thecompany’s founder, Brad Pyatt, is a former National Football League(NFL) athlete and nutrition industry veteran. Based in Canada,PlantFuel Life, Inc. is a CPG life science company focused on theplant-based foods and supplements industry. Formore information about Plant Fuel® products follow us on Twitter at@realplantfuel, or visit www.plantfuel.com .
Forward ? Looking Information Cautionary Statement
This press release may contain certain“forward-looking information” and “forward-looking statements”within the meaning of applicable Canadian securities legislation. Allinformation contained herein that is not historical in nature mayconstitute forward-looking information. Forward-looking statements maybe identified by statements containing the words “believes”,“anticipates”, “plans”, “intends”, “will”,“should”, “expects”, “continue”, “estimate”,“forecasts” and other similar expressions. Forward-lookingstatements herein include, but are not limited to, expectations ofmanagement’s focus on and growth expectations of the PlantFuelbrand, the products of PlantFuel to be made available and the timingthereof, and the Company’s business and strategic plans. Readers arecautioned to not place undue reliance on forward-looking information.Actual results and developments may differ materially from thosecontemplated by these statements. PlantFuel undertakes no obligationto comment analyses, expectations or statements made by third partiesin respect of PlantFuel, its securities, or financial or operatingresults (as applicable). Although PlantFuel believes that theexpectations reflected in forward-looking statements in this pressrelease are reasonable, such forward-looking statements have beenbased on expectations, factors and assumptions concerning futureevents which may prove to be inaccurate and are subject to numerousrisks and uncertainties, certain of which are beyond PlantFuel’scontrol, including the risk factors discussed in PlantFuel’s ListingStatement dated August 22, 2019 which is available on PlantFuel’sSEDAR profile at www.sedar.com. The forward-looking informationcontained in this press release is expressly qualified by thiscautionary statement and are made as of the date hereof. PlantFueldisclaims any intention and has no obligation or responsibility,except as required by law, to update or reviseany forward-looking information, whether as a result of newinformation, future events or otherwise.
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