LINE (LN) is the developer of the LINE mobile messaging app which is most well-known for its LINE Stickers. It is a dominant player in its home market, Japan, but has developed strong positions in Taiwan and Thailand. Similar to Tencent's Wechat, it has diversified from messaging, stickers, and games, and is ramping up monetization from advertising while building a fintech platform.
Share performance has underperformed
Line's share price has underperformed the broader Japanese market for the past 3 years. While most Internet companies benefited from the shift as people do more things