Deep-value investing. As I wrote almost three quarters of a year ago, it “sounds so much more respectable than ‘cigar-butt investing.’”
As I also wrote in that article – “Cigar-Butt Investing: 3 Deep-Value Picks for the Higher-Risk REIT Investor” – it “just goes to show that it’s all about perspective.” That and “how much profit you’re making from that perspective.”
From the perspective of Benjamin Graham, father of value investing, it was worth it. With companies selling for intensely low prices during the Great Depression, he snapped them up and made a mint