Quick Take
PROS (PRO) announced it has acquired Travelaer SAS for about $12 million.
Travelaer SAS has developed an online travel booking engine and a New Distribution Capability [NDC] platform for the airline industry.
With the deal, PRO is bolstering its selling optimization offerings to the rapidly growing travel industry.
Target Company
Biot, France-based Travelaer was founded in 2013 to provide a travel booking engine and an NDC platform.
Management was headed by former CEO Mike Slone, who has been with the firm since 2014 and was previously Global Lead, User Experience