2024-06-25 14:42:00 ET
Summary
- Puma aims to grow its market share in the US, and the latest move to establish a new distribution center supports the company's growth ambitions for this specific market.
- PMMAF has the intention to enhance the company's brand equity which is evidenced by the company's new product launches and the appointment of a new brand ambassador.
- I have upgraded my rating for Puma to a Buy, in view of the company's US market growth prospects and its brand rejuvenation potential.
Elevator Pitch
PUMA SE ( OTCPK:PMMAF , OTCPK:PUMSY ) [PUM:GR] is assigned a Buy rating.
My prior March 26, 2024 update was focused on PMMAF's financial targets and its peers' top line guidance....
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For further details see:
PUMA: Focus On Brand Rejuvenation And U.S. Market Growth (Rating Upgrade)