As a producer of long-lived consumer brands, Reckitt Benckiser (RB) affords shareholders the opportunity to benefit from a high quality, instantly recognisable, reputable portfolio of products purchased by households world-wide. The shares may be purchased at a forward free cash flow equity yield of 6.5%. Factoring in future earnings growth of 3-4%, driven by price, mix and market expansion provides shareholders with 10% prospective returns. Moreover, returns may be bolstered by acquisitions, which affords the company the opportunity to utilise low-cost leverage. The company has a history of making accretive transactions and using the balance