- While Renault's low-cost car strategy seemed to make sense just a few years ago, a radically different reality is emerging, with Renault not well-adapted to thrive or even perhaps survive.
- Geopolitical factors are also causing further blows to the company's outlook, with the prospect of the Russia loss, which is its second-largest market looming large this year.
- Even though Renault's stock is currently trading many times lower than it did before the COVID crisis, it is not necessarily that great of an investment opportunity at the moment.
- It could become a great opportunity if a few factors will move in its favor, but it is unlikely to happen at this point.
- The more likely outcome will be that Renault will be one of the first major EU car companies to fail within the context of an overall tough environment that the overall industry is facing.
For further details see:
Renault: An EU Canary In The Auto Industry Mine?