Introduction
Revolve Group Inc. (RVLV) is a e-commerce company focused on selling high-end apparel by partnering with social media influencers and celebrities. The company offers popular Instagram and other social media influencers cash and/or store credit (to be used on its website) in exchange for curated posts that tag Revolve or any of its affiliated brands.
Revolve IPO'd earlier this year and shares initially soared due to lofty growth expectations, excitement about its unique "fashtech" business model, and strong profitability. However, shares have since plummeted due to broad concerns about the retail sector,