Wall Street remains bullish on cooler maker Yeti (NYSE: YETI) , with a raft of analysts recently raising their price targets on the stock, implying as much as 30% upside inherent in its shares. The durability and quality of their construction has made Yeti coolers synonymous with outdoor adventure, a not inconsequential association at a time when interest in outdoor recreation is still running high.
While Yeti already has a number of rivals, there's a new one arriving soon. While not likely to unseat Yeti's dominance, it could pose a headache for the cooler maker.
Image source: Yeti.
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Should Yeti Worry About This New Cooler Competitor?